It’s probably one of the more frustrating things to see as an online retailer: abandoned shopping carts. We’ve all done it; we’ve gone online, shopped for something, added it to our shopping cart, and then didn’t follow through with the purchase. We left our shopping carts abandoned with items remaining in them. It’s similar to…
Your company’s photos are critical for earning customer trust and making more sales. In one study, 93% of consumers said that visual appearance is the most important deciding factor when they make a purchase. That’s why it’s important to make sure you use beautiful, high-quality photos that are the right size for your site and…
Our lives are filled with color. Color has the ability to influence our moods, feelings, and perceptions, as well as our decision-making processes. That means your choices in color combinations are an important part of building your brand and website. Choosing the best color combination is both a science and an art. We understand that…
With an image search engine, you can sort through and find a great selection of images you can use in your online store. By learning how to search images on Google, you’ll be able to find images labelled for reuse that you can use to for your logo, website banner, blog post, or even your…
Starting an online business can be intimidating. There are so many things you have to deal with, like how not to go broke, how to optimize your landing pages, or what to name your business. But, let’s put that aside for now. Let’s look for some inspiration. We’ve gathered a list of 65 online Shopify…
It is not possible for the companies to run their business without a logo. It is because there is a great impact on the customers of a logo of a business. It is how the customers perceive a brand. So basically the logo of any business must be outstanding. The person must make the right…
You’ve probably heard of Adobe Photoshop, even if you aren’t a professional graphic designer. This awesome program is helpful for all kinds of business and personal uses. While it can seem intimidating or overwhelming, learning how to use Photoshop can be easier than you think. Figuring out how to use Photoshop can be a huge…
Color plays an important role in how your brand is perceived. Whether you’re a fashion brand trying to connect to a youthful audience or a medical supplies store trying to strengthen customer trust, you can study color meanings to help you better attract and connect to your ideal customer. Color psychology can be used to…