Home Marketing Your Store

Marketing Your Store

If Instagram isn’t part of your social media marketing plan, it might be time to reconsider. The platform offers tons of ways for ecommerce merchants to find and connect with potential customers. And with a suite of targeting and advertising options, you can choose exactly whom of those billion users you want to get in…
Social media marketing is more important than ever before. Today, billions of people use social media, and that number is growing every day. You’re probably already engaged in some form of social media marketing, but in order to stand out from your competitors in a crowded market, you’ll need to become a social media marketing…
Instagram is a great marketing platform which ecommerce entrepreneurs can use to help grow their ecommerce businesses. It doesn’t matter whether you’re just getting started with your store, or if you’re already making thousands in revenue every month, social media, and Instagram especially, is a valuable tool that you can use to your advantage.  Instagram…
What to blog about? The blank white screen and blinking cursor feel like doom. You start thinking about everything and nothing at the same time. What should you write? Where should you start? What would people be interested in?  This is not a fun place to be.  Especially when you promised your readers a new…
Let’s start with the obvious: Google is the largest search network.  It saw 246 million U.S. unique visitors in December 2018 alone, and people conduct more than  3.5 billion Google searches each day. Over the years, Google has made changes to the way we search and get results. One of those changes is the addition…
If you’re just starting out with your ecommerce venture, social media is an avenue you’ll want to include as part of your marketing strategy. Facebook, Twitter, Instagram, Snapchat… these are channels that present a gold mine of opportunities with massive potential to increase coverage and awareness for your brand. Of the social media platforms, Twitter…
Most people might recall TikTok as being the hit pop single by Kesha. And we don’t blame them. But for the teens of the world, it has taken a completely different meaning. Try asking one of Gen Z’ers and they’ll tell you that TikTok is a completely new subculture.  TikTok is one of the fastest…
If you’re somebody with limited knowledge of Facebook advertising and a relatively small budget, then we’re a lot alike. You and I likely have the same reservations about spending our hard-earned money on advertisements, especially when getting it right might take a few hundred extra dollars. That’s why I decided to be your guinea pig. …
Knowing what to post on social media is just half the battle. When is the best time to share it with the world?  The best times to post on social media are when your customers and followers are online. Of course, there are actual times that work best for your brand and we’ll dive into…
If you don’t have customers, you don’t have a business. Take it from the richest man in the world, Amazon founder and CEO Jeff Bezos: “The most important single thing is to focus obsessively on the customer. Our goal is to be earth’s most customer-centric company.” Enter customer relations. Sure, it doesn’t sound as glamorous…